In an over-informed and advertising-saturated world. Companies have a difficult task capturing viewers. Attention in order to convert them into customers.
New technologies, far from helping. In this task, have facilitated constant overstimulation. And have caused the viewer’s eye to become accustomed to it, making. Advertising more inconspicuous than ever.
That’s why, in recent years, companies. Have increasingly invested in design and. Growth driven design to differentiate their. Communications and capture consumer attention in a smarter way.
The new year is just around the corner. And to optimize both your campaigns and your websites. Here are the latest design trends for the coming year.
1. Vibrant and striking colors
We are all influenced by first impressions. Color is one of the elements most perceived and remembered, so its proper use enhances and increases the chances of a message being captured and read.
For 2020, the trend will be bright, vibrant, and striking colors. These colors are hypnotic and immersive, drawing the viewer into a new whatsapp data and fantastical world and allowing them to be convinced by the message. (Image source)
2. Main fonts The 5 design trends you
Brutalism is a trend that’s here to stay. Grotesque fonts occupying every space are powerful and, therefore, eye-catching.
It’s not just what you say that matters, but how you say it. Words, or rather, letters, have never been more important, as they have gained an aesthetic character that helps the message not only be read, but also remembered for its form, not just its content. (Image source)
3. Asymmetrical composition
Rules and conventions have been completely shattered. We don’t know if they will last forever, but disruptive designs are increasingly popular, and the divorce from grids and pre-established shapes is becoming more and more evident.
In a world where viewers are increasingly passive, the rise of asymmetry allows them to become active agents and make their own interpretations of what they see and perceive, thus making them participants in the communication. (Image source)
4. Simplicity The 5 design trends you
Mies Van der Roeh’s maxim betting data of minimalism, “Less is more,” coined in 1947, will be just as valid in 2020.
Gone are the days of cluttered, information-heavy designs. Readers demand immediate satisfaction, so the message must be clear and concise, and expressed in as few words as possible. This will help foster a quicker response. (Image source)
5. Animations and gifs The 5 design trends you
Static designs are useful up to a point.
In the coming year, small animations and GIFs can we sell products on telegram? are the key to greater dynamism on your websites and publications.
They are able to offer more information in the same amount of space as an image and generate greater viewer engagement because they are more attractive and help maintain attention. (Image source)